Regina is growing – fast. You want to get as many clients as you can. You have stiff competition. The city’s size is tricky. There’s enough people that everyone wants a slice of the pie but few enough that you’re going to have to fight hard for your piece. You want to find clients who will stay with you and help you grow. You want to target your advertising to clients who already want to buy. How do you do it? With SEO.
Search engine optimization (SEO) is all about making sure that the people who want your products and services find you first. Over 90% of traffic doesn’t make it past the first page of search results. Most traffic goes to the first unpaid search result people see. That result is called the first rank and that’s where we get our name. We’ll cut through the noise and find you clients who are already deep in the buying cycle. They know they have a need and we’ll make sure they know that you can meet it.
Know Your Clients, Know Yourself
To optimize for search engines, you need to know what people are searching for. To do that, you have to understand who your potential clients are. We know that Regina has a lot of students. We know how many people in Regina work for the government. We tailor our work to Reginans, carefully monitoring trends in the news and search results. When changes to Crown Corporations happen, we’re in the know. When tuition changes get students riled up, we’re in the know. That means you get efficiently targeted content that brings digital traffic to you.
What’s Under the Hood
How long are you willing to wait for a website to load? For the average person, the answer is very few seconds; after just a couple, they’ll refresh. After that, they leave. How many dead links can you tolerate? How many times are you willing to be redirected? When your website isn’t coded properly, it can become maze-like, slow, cumbersome, and uninviting. Search engines hate that. People hate that. We’ll clean up your code so that it’s optimized for people, search engines, and the crawling robots they use to archive sites on the web.