Winnipeg SEO - Search Engine Optimization - Digital Marketing: First Rank

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Here is what a few of our clients have to say

As a result of First Rank's efforts, call volume tripled for service work. Our website has become significantly more searchable, which has increased site traffic. Looking at our keywords, we appear in two postings on the first page and high in local results. We’re ranking quite high for all of the search items we wanted to rank for. The positive results were instantaneous.

- Daniel Hartley - Powertec

We had incredible results for the SEO project including several hundred thousand views. We also sold $150,000–$200,000 worth of product as a result of First Rank’s SEO efforts. Additionally, three of the articles that we wrote are now on the first page of Google.As a result, we’ve had a number of inquiries, particularly in the last couple of months, and several of them will result in significant sales. They’re a great team to work with...The analytics report that they provide every month is great. Whenever I ask them to do something, it’s typically done in 24 hours. We communicate via email, text, and phone, and we also meet face-to-face periodically.

Ted Cullen - QuikTherm

We continue to be satisfied with their services and the results. The work that Jacob and his team is doing has provided us with phenomenal traction. Before working with them, we were hovering around page two or three on a dozen keywords that were important to us.Now, we’re consistently ranking either one, two, or three on all the keywords and key searches that we wanted to be ranked on, which has been huge. We’ve also seen our numbers go from an average of 10 requests per month to about 30. It’s been a great partnership.

- Gaurav Bhatt - PrintPro

For most of the keywords, we ranked in the top three search results if not the first result. Their team maintained those rankings too. We eventually reached close to the top three search results for the other keywords.First Rank had a big impact on our business. They were directly responsible for a 2-times increase in our business...The qualities that make them stand out are integrity and communication. Jacob’s one of the nicest entrepreneurs that I know. As a result of his quality coaching, we maintained a relationship throughout the project.

- Donald Spann - Companion Maids

Video Testimonials

See what our clients have to say about our SEO services.

Case Study 1

This site had poor-quality links from previous SEO companies and was hacked for several months.

To fix that, we cleaned up the site and improved the on-page and technical SEO elements. We also did high-quality off-page and outreach work.

Case Study 2

In 12 months, we took this client site from 232 organic visitors a month to 933.

On the left, you can see the site’s current rankings in Google, along with the lifetime ranking improvements for the most important keywords.

Case Study 3

This client went from not ranking in the top 10 pages to ranking #1 for most of their keywords – in under 12 months!

In terms of new traffic from Google, that’s the difference between 9 and 244 new visitors a month!

Case Study 4

We created this site strictly for testing. Our tests were successful and the site outranked all of the competitors.

According to Google’s Keyword Planner, this keyword was only supposed to get 90 searches per month. But on average, we were getting 25 – 75 inbound phone calls per month from this website.

Learn the 5 things You Must Know Before Hiring an SEO Agency

Watch the video to learn the 5 most important factors to consider when hiring an SEO company.

ROI

The bottom line is this: if you don’t make a great ROI, you won’t continue to hire us month after month. We’re only looking for long-term relationships, so if we don’t think we can get you a great return on investment, we won’t take you on as a client to begin with. To ensure the sustainability of our agency, we prefer to take on new clients for whom we’re confident we can generate an ROI of at least 100%. That being said, many clients see a 200% – 500% return on our services.

We Are Part of Your Team

Our only goal is to help you succeed. Most SEO companies base their packages on specific tasks that will be accomplished. In contrast, our SEO services are built around the results we achieve for you, not a checklist of deliverables. Every campaign is supported by a dedicated Client Success Manager and an SEO Strategist who are accountable to your goals, performance, and growth. If your project takes twice as much effort as we expected, that is on us. We work until you rank. End of story.

Trackable Results

Do you ever wonder which of your advertising dollars are generating revenue for you and which are wasted? With our proprietary call tracking and analytics software, you can see exactly where your new clients are coming from and track them through every step of the sales process. We provide detailed reporting that clearly outlines performance, lead sources, and ROI, so you always know what is working and where opportunities exist. Through structured quarterly strategy calls, we review results with you, identify trends, and align on next steps to scale what is performing and cut what is not.

Forward Thinking

We don’t rely on loopholes that get your site to page one today only to be penalized tomorrow. Our methods follow Google’s core values, so algorithm updates work in your favor, not against you.Our focus is not short-term wins. It is sustainable growth, long-term rankings, and continuously finding smarter ways to help you grow. As your growth partner, we are always looking for new ways to capture more leads through SEO, paid ads, CRO, and untapped markets.

OUR CLIENTS:

Our Services

If you would like your website to generate more sales, you’re in the right place. All of our services are based on increasing the number of visitors to your website and increasing the conversion rate of your website. In short, increasing your sales. Not all of our services are for all businesses, but you don’t need to figure it out on your own.

If you’re looking to white label our SEO services, please see our SEO Resellers Program for more information.

How We Can Help

You can read summaries of our services below, and if you are unsure what would be the most beneficial for your business, give us a call at 204-272-7265. You can also fill out our short application form, and we’ll walk you through our services.

Find out what kinds of results you could realistically expect over the short and long term. We factor in the level of competition in your industry and the number of search volumes for relevant keywords.

Single Site SEO

With our single site SEO service, our goal is to rank your website first in organic search results. We aim to make your site rank for as many related keywords as you’d like to target.

To accomplish this, we do keyword research, along with ongoing on-page and off-page SEO. The monthly cost for this service varies greatly; it depends on the competitiveness of your market and the number of verticals you’d like to rank for. This is a great option for small to medium-sized businesses that are just getting started with SEO or have limited marketing budgets. Our single site SEO service is the full extent of what most Winnipeg SEO companies offer.

Local Business SEO

For local searches, Google often displays a pack of three results with a map, making it easy for customers to find, call, or visit your business. Google prioritizes businesses that are relevant, accurate, and connected to verified local entities.

Our Local Business SEO service optimizes your website, Google Business Profile, and online presence to rank in maps and local packs, building credible signals on and off your site to get your business discovered by the right customers.

Generative Engine Optimization (GEO)

As search evolves, users are no longer just clicking blue links. They are getting direct answers from AI-powered engines. Platforms like ChatGPT, Google’s AI Overviews, and other large language models now generate summarized responses that pull from trusted sources across the web.

In addition to ranking in position one, brands now also need to be cited, referenced, and clearly understood by AI systems.

The signals that influence AI-generated results are different from traditional organic rankings. Generative Engine Optimization (GEO) focuses on structuring your content, authority, and brand signals so AI models recognize your business as a trusted source. Our GEO service works alongside SEO, ensuring your brand is not just searchable but also selectable in the AI era.

Search Engine Domination

Search engine domination is an SEO strategy that leverages all of our other SEO services and more. The purpose of search engine domination is not only to rank your website at the top of page one, but to push your top competitors down the page.

Imagine if the first three results on the page belonged to your business. Every first page position that belongs to you pushes a competitor onto the second page. Since the majority of people have a very limited understanding of SEO, if there are three first page results related to your business, people will assume that your business is the most reputable. In addition to your website and YouTube videos, we can rank Yelp pages, Facebook pages, Twitter profiles, LinkedIn profiles, business directory listings, and more.

Reputation Management

Positive reviews build trust and influence buying decisions. Our Reputation Management tool helps you generate more verified reviews from happy customers, making it easy to showcase your business’s credibility online.

By actively managing and amplifying your reputation, you attract more leads, improve local search visibility, and turn satisfied customers into powerful advocates.

Paid Media Management

Paid advertising can put your business in front of the right customers at exactly the right time. But running effective campaigns requires more than just clicks. It requires strategy, tracking, and ongoing optimization to get the most value from your ad spend.

Our Paid Media Management service focuses on Google Ads campaigns that are carefully structured, continuously monitored, and optimized for conversions. We align every campaign with your business goals and SEO strategy to drive high-quality traffic, increase leads, and maximize ROI. With data-driven decisions and constant refinement, we make sure your ads work as hard as possible for your growth.

Your website is often the first impression potential customers have of your business. Every design element should work together to create a professional, engaging, and user-friendly experience.

Our Website Design service focuses on creating visually appealing layouts that align with your brand while supporting SEO best practices and conversion rate optimization. From clear navigation to responsive design and strategic calls-to-action, we make sure your site not only looks great but also encourages visitors to take action.

Website Development

A fast, functional, and scalable website is essential for growth. Beyond aesthetics, your site needs a solid structure that performs well for users and search engines alike.

Our Website Development service builds websites with SEO at the core. We ensure your site is mobile-friendly, secure, and optimized for speed, conversions, and search engine visibility. Every build is structured to grow with your business and support your digital marketing efforts.

Markets We Service

What Our Clients
Say About Us

Read some of our Google reviews from clients below:

Google Reviews:

5

Recommended by 43 people

Karen Kundel

5 months ago

Working with Jacob and the team at First Rank made a noticeable difference in how our business showed up online. Their work helped us attract more of the right clients, and I believe it contributed to a strong position when it came time to sell.

Tiffany Baird

4 months ago

Before working with First Rank, we had virtually no online presence; we simply weren’t showing up where we needed to be. Their team helped us achieve and maintain top search rankings that made a real difference to our business. The increase in qualified leads and overall revenue growth not only benefited us operationally but also added clear value when it came time to sell the company. In fact, when we sold, the marketing team of the acquiring company (a large national brokerage) even commented that we were outranking them in some areas. First Rank’s work was an important factor in achieving a strong outcome on exit.

Iqbal Brar

4 months ago

Jacob and his team were fantastic to work with. They did an excellent job redesigning our website, and we’re absolutely thrilled with the results. The process was highly collaborative, and they were always receptive to our feedback. We would highly recommend working with the team at First Rank SEO.

Richard Olschewski

5 months ago

The First Rank team created new business opportunities every day. Their services are worth their weight in gold. I would recommend them to any business that wants to increase traffic to their business.

Karen Armstrong

5 months ago

I just had an amazing intro call with Donnie! He is so helpful and actually took the time to review my website and provide valuable feedback and suggestions. What I admired the most is his level of honesty and genuine care to add value. Oh.. and the fact it was a comfortable conversation vs high pressure sales pitch like I’ve had with other companies I have had calls with!!

I have a few things to do before I’m ready to proceed but I am excited now and very much looking forward to further exploring what’s possible!

Thank you Donnie for your time, upbeat energy, generosity and interest in my business and how you can help me help others!

Harjit Grewal

8 months ago

I had a great experience working with Donnie Glennie and Matt Wire at First Rank.

During our initial call, Donnie really took his time to understand our business, our ideal client profile, target markets/cities, the outcome we were looking for and the monthly financial budget we were working with. He then went away and conducted a competitor analysis and looked into the number of monthly search results for our key search terms. He then gave his recommendation and a realistic timeline for seeing organic SEO results versus launching a PPC campaign, during a follow up call. I appreciated his transparency and straight forward approach as the route he recommended was designed to give us the most impact and was well within our monthly budget.

Based on his recommendations we instructed First Rank to set up a set of PPC campaigns which delivered exceptional results well within our monthly marketing budget. Matt provided ongoing tweaks to the campaigns as well as detailed monthly reports showing which search terms were performing best and where clients were visiting the site from.

Besides their undoubted expertise, we felt that First Rank really cared about our business and were fully committed to delivering a successful outcome.

If you are considering starting an online marketing campaign, we highly recommend First Rank.

Leadership Team

Jacob Kettner

Founder

First of all, I’d like to congratulate you on taking action. One of the few guarantees in business is that if you don’t take action, you will not succeed. The fact that you’re on my site tells me that you’re ready to take action and you’re serious about growing your business. Before we start working together, I’ll want to know a lot about you and your business. To start, I’ll tell you a little bit about myself.

I started my first online business in 2005, long before the inception of this Canadian SEO Company. Then, I started developing and selling multiple internet-based businesses, ranging from promoting national brands for commissions, to sourcing and reselling physical products to creating and marketing digital products. Over the last decade, I’ve acquired a comprehensive understanding of the most effective traffic generation and conversion optimization techniques for selling online.

Although these businesses provided a great source of income throughout university, I decided I wanted to do something more meaningful after I graduated from the Asper School of Business with a double major in Marketing and Entrepreneurship.

At the time, I was selling the same products that hundreds of other online stores were selling. However, I was making more sales because I was better at online marketing than most of my competitors. The problem was that my customers were already searching for and ready to buy the products that I was selling. I made the sales because my site showed up first. If my website didn’t exist, these same customers would have found another store and still purchased the product.

In reality, I wasn’t providing any added value to the manufacturer or the purchaser; I was just getting paid because my website had the most visibility.

After reading No B.S. Direct Response Marketing by Dan Kennedy, I began to realize how much of a difference my skills could make to local brick-and-mortar businesses. The book (which I highly recommend you read if you haven’t) is about direct marketing for non-direct marketing businesses.

One of the biggest mistakes most local businesses make is imitating the marketing strategies of big businesses. Throughout business school, I continually heard that “the purpose of advertising is to alter attitudes, not behaviours.” This may be true for a company like Coca-Cola that can afford to spend a million dollars on an ad to keep their brand in our evoked set, but for a business with a limited marketing budget, every dollar spent on advertising should be accountable for an increase in profit of more than a dollar.

The purpose of First Rank is to help businesses generate leads from their websites. We put a focus on SEO because we believe it is one of the most cost-effective and highest-converting forms of traffic generation. However, traffic alone is not enough on its own to grow your business. SEO should be combined with conversion optimization, email marketing, web design, and retargeting to maximize the ROI of your advertising dollars.

Our Team

Meet the team behind our success!

Jacob Kettner Founder

Jacob Kettner social icon

Jacob Kettner Founder

kiara_headshot

Kiara Fulham social icon

Kiara Fulham Partner & Operations Manager

terry williams head of seo

Terry Williams social icon

Terry Williams Partner & Head Of SEO

Mickey Serebnitski Business Development

Mickey Serebnitski social icon

Mickey Serebnitski Partner & Business Development

Donnie Glennie Business Development

Donnie Glennie social icon

Donnie Glennie Business Development

Bre Genthon Office Administrator

Bre Genthon social icon

Bre Genthon Office Administrator

Matt Wire Digital Marketing Specialist

Matt Wire social icon

Matt Wire Client Success Team Lead

Anastasia Evsigneeva Client Success Manager

Anastasia Evsigneeva social icon

Anastasia Evsigneeva Client Success Manager

Nick Young social icon

Nick Young Client Success Manager

Colton Woloski social icon

Colton Woloski Client Success Manager

Ian Ediger Developer

Ian Ediger social icon

Ian Ediger Senior Web Developer

Ruby Muibi

Ruby Muibi Web Developer

Kyle Vouriot Technical & On-Page SEO Specialist

Kyle Vouriot social icon

Kyle Vouriot Senior SEO Strategist

Denys Tereshchenko Technical & On-Page SEO Specialist

Denys Tereshchenko social icon

Denys Tereshchenko SEO Strategist

Warren Bradt Junior Developer

Warren Bradt SEO Strategist

Dalin de Graff social icon

Dalin de Graff SEO Strategist

Shivani Sharma social icon

Shivani Sharma Jr Technical & On-Page SEO Specialist

Mae Delos Reyes social icon

Mae Delos Reyes Jr Technical & On-Page SEO Specialist

Paul Dixon social icon

Paul Dixon Jr Technical & On-Page SEO Specialist

Anastasiia Kozii Off-Page SEO Coordinator

Anastasiia Kozii social icon

Anastasiia Kozii Off-Page SEO Coordinator

West Manio Off-Page Outreach Team Lead

Cirene Cimafranca

Cirene Cimafranca Off-Page Outreach Associate

Kaaveri Pandya

Kaaveri Pandya social icon

Kaaveri Pandya Digital Media & Graphic Designer

Miguel Sabogal social icon

Miguel Sabogal Paid Media Strategist

Natalia Hurtado social icon

Natalia Hurtado Paid Media Specialist

Paul Wyrchowny Writer

Paul Wyrchowny Writers Team Lead

Aliza Amihude Content Editor

Aliza Amihude Content Editor

Madeleine Baisburd Writer

Madeleine Baisburd Writer

Rylie Smith Administration

Rylie Smith Administration

Hughie Human Resources

Contact Us

Please call (204) 272-7265 or fill out the form below and we’ll get back to you within 24 hours. Also, make sure to follow us on social media

The purpose of First Rank is to help businesses generate leads from their websites. We put a focus on SEO, because we believe it is one of the most cost effective and highest converting forms of traffic generation, however traffic alone is not enough on its own to grow your business. SEO should be combined with conversion optimization, email marketing and retargeting to maximize the ROI of your advertising dollars.