Let’s face it: we all have off-days sometimes. The problem with that is when it leads to a negative online review. It’s been said that what gets posted on the Internet lasts forever – you don’t want… Read More
Ottawa is an incredible place to do business. While the city’s economy is centred on tech and the federal government, all kinds of industries thrive in our nation’s capital. From the incredible restaurants that source their ingredients… Read More
SEO is complex. The number of moving parts that determine how well your website will rank include: Your online presence (websites, social media, etc.) Other people’s perception of you (reviews, social noise, etc.) Other websites’ interactions with… Read More
You might be familiar with SEO (search engine optimization) when it comes to Google search results – but there’s another platform that closely rivals it. YouTube, the world’s largest video hosting website, and the second largest search… Read More
Ever heard the saying, “cite your sources”? When it comes to digital marketing, citations aren’t about plagiarism—they are a tool to help companies rank higher in search results, and convert people that browse business directories into paying… Read More
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The purpose of First Rank is to help businesses generate leads from their websites. We put a focus on SEO, because we believe it is one of the most cost effective and highest converting forms of traffic generation, however traffic alone is not enough on its own to grow your business. SEO should be combined with conversion optimization, email marketing and retargeting to maximize the ROI of your advertising dollars.
