Some search engine optimization principles are universal. Want to show up first in Canadian search results? You’ll need great content, solid technical optimization, and links from high-authority external sites. Within those broad rules, however, you’ll find endless… Read More
Google Analytics is a free web platform that tracks traffic and engagement across your website and apps. Using statistics and analytical tools, it creates reports that provide insight into your business and customers. Google Analytics is primarily… Read More
Google’s algorithm updates are always mysterious. You know when they roll out and when they wrap up, but what you don’t know is… what they do. That wasn’t the case with one of Google’s recent updates:… Read More
Your Google Business Profile (formerly known as Google My Business) is one of your most essential tools for local SEO. Seriously, local SEO is basically built around making your Business Profile (from here on out, abbreviated to… Read More
Google Ads are an effective way to reach anyone who uses Google as a search engine. If you’re here, it means you’re willing to work with us and share access to your Google Ads account. In order… Read More
The purpose of First Rank is to help businesses generate leads from their websites. We put a focus on SEO, because we believe it is one of the most cost effective and highest converting forms of traffic generation, however traffic alone is not enough on its own to grow your business. SEO should be combined with conversion optimization, email marketing and retargeting to maximize the ROI of your advertising dollars.
